Make every focus group feel heard, then turn it into trusted insight.
Focus groups get messy fast: crosstalk, many speakers, scattered notes, and hours of manual synthesis. Speak helps you capture, transcribe with speaker separation, edit with confidence, and run bulk analysis across sessions.
- Transcript editing to fix names, crosstalk, and key quotes
- Bulk analysis across sessions with consistent structure
- Secure playback and shareable evidence libraries
Focus groups are high-signal, and high-friction
The best moments are often the hardest to capture: overlap, fast turns, interruptions, and emotion. If your workflow breaks, participants get reduced to half-notes and missed nuance.
Speak turns it into a repeatable system
Capture in the format that fits the group, generate speaker-separated transcripts, edit confidently, then run bulk analysis and exports for reporting.
Everything you need for multi-speaker complexity
Build trust with participants and stakeholders using clear playback, defensible transcripts, and evidence-linked outputs.
Speaker identification and separation
Separate speakers to make group conversation readable. Quickly rename speakers so the transcript matches your participant list.
High accuracy transcription
Strong transcription quality is the foundation for analysis, search, and reporting. Improve results with clean audio capture and language selection.
Transcript editing for defensibility
Fix misheard terms, clarify speaker labels, and clean up key quotes so insights can be defended with confidence.
Bulk analysis across sessions
Run themes, summaries, sentiment, and structured outputs across many recordings so you can compare groups and spot patterns faster.
Custom fields for clean data
Organize by group, date, moderator, segment, location, product, cohort, or study ID so exports and analysis stay consistent.
Exports, playback, and evidence sharing
Share playback and transcripts with stakeholders, export structured outputs, and keep an evidence trail from insight to source.
Audio and video supported
Work with audio-only groups or full video sessions. Keep a single library for review, quoting, and reporting.
Security and privacy controls
Keep research sensitive. Access, sharing, and handling practices are designed for real-world team collaboration and client delivery.
Capture focus groups the way your study runs
Start with the simplest option, then scale up when you need more automation and repeatability.
Upload audio or video
Drag and drop recordings from any device. Great for agencies and teams that already have capture handled.
In-person recording with mobile apps
Record in-person sessions with Android and iOS, then transcribe and analyze inside Speak.
AI Meeting Assistant for online groups
For virtual focus groups, use the Meeting Assistant to capture calls and create a searchable session library over time.
Embeddable recorder for async groups
Collect structured audio and video submissions when you cannot run live sessions. Use custom fields to keep cohorts clean.
A clean focus group workflow in 3 steps
Built for speed, structure, and defensible results.
Capture and upload
Upload audio or video, record in-person with mobile apps, or capture virtual sessions with the Meeting Assistant.
Transcribe and clean up
Generate speaker-separated transcripts, then rename speakers and edit key moments so your reporting is confident and accurate.
Analyze in bulk, export with structure
Apply the same analysis across sessions, keep organization consistent with custom fields, then export quotes, themes, and findings.
Connect focus group outputs to your workflow
Use integrations to route outputs, notify your team, and keep stakeholders in the loop as recordings are processed.
Focus group FAQs
Quick answers for teams evaluating a focus group workflow.
Convert focus groups into a searchable insight library
Upload or record, generate speaker-separated transcripts, edit for confidence, then run bulk analysis and exports. Move faster without losing nuance.
Start self-serve
Upload your first session, get transcripts and insights, and share evidence-backed findings quickly.
Deploy with our team
For higher-trust workflows: structured routing, repeatable outputs, and support for complex programs and client delivery.
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