Turn raw feedback
into answers you can trust.
Speak AI runs the best prompts for market researchers across every interview, focus group, survey, and review, and hands back themes, sentiment, and quotes instead of a pile of transcripts. We build it with you.
The wins teams ship.
Time to a live product, hours saved per file, and dollars saved. Same platform, very different applications.
Legal tech company builds a white-label deposition platform, 8 months faster.
Global research agency launches a white-label qualitative research platform.
Legal intelligence firm processes 5,100+ hours of carrier calls, 95% faster.
Healthcare consulting firm cut session processing from 8 hours to 0.3.
E-commerce manufacturer centralizes call review and cuts it by 85%.
Recruiting firm cuts candidate report time from 5 hours to 10 minutes.
Bring your research. Leave with it analyzed.
A working session, not a sales pitch. No obligation.
You bring real research
A set of interviews, a focus group recording, product reviews, or a survey export. Whatever your team analyzes by hand today.
We map your prompts
The questions you already ask of your data: themes, sentiment, quotes, comparisons. Your language, your framework, not a template.
You see it analyzed, live
Your own research, run through real prompts, with a rollout plan for the whole team.
AI prompts for every kind of market research.
The same prompt library, pointed at the research your team actually runs.
Interview & focus group prompts
Ask across every transcript for themes, disagreements, and standout quotes, so coding a study takes hours, not weeks.
Survey & data prompts
Summarize findings, flag statistically significant differences, and map results by segment without opening a stats package.
Usability research prompts
Pull the friction points and standout praise from usability sessions and product reviews, tagged by feature and severity.
Brand tracking prompts
Track how sentiment toward a brand or campaign shifts over time, across markets and touchpoints.
Coding & thematic analysis prompts
Apply a consistent coding framework across interviews and focus groups, with citations back to the source quote.
Client research prompts
Run the same prompt library across every client’s research on a branded, white-label workspace.
A different approach to market research prompts.
The best prompts for market researchers do more than summarize a transcript. They pull the themes buried across dozens of interviews, flag the quotes that back each one up, and tell you where a survey result actually differs by segment instead of just describing what people said. Market researchers have used AI to speed up this work for a few years now, but most of that speed came from summarizing text and stopped there.
Why generic prompts fall flat for market researchers
A prompt run against a plain transcript only ever sees the words. It cannot tell you that a participant hesitated before answering, that a focus group went quiet when a competitor came up, or that a survey respondent typed “fine, I guess” in a tone that was anything but fine. Researchers end up reading between the lines by hand anyway, which is the exact work the prompt was supposed to remove.
How Speak AI reads your research, not just the words
Speak AI transcribes every interview, focus group, and recorded session in your language, with 100+ supported, and analyzes the recording itself alongside the words: the tone and energy of a respondent, the pacing that signals hesitation, and the visual cues on video sessions. Names, product mentions, sentiment, and recurring themes are extracted into structured fields your prompts can query directly, so a prompt like “show me every mention of price” returns exact quotes with speaker and timestamp, not a paraphrase.
Prompts market researchers actually run
- “Pull the most common complaints and standout praise from this month’s customer feedback.”
- “What themes keep coming up across the last twelve interviews, and where do respondents disagree?”
- “Summarize this focus group: the prevailing opinions, and the reasoning behind them.”
- “Which survey responses differ most by region, and is the difference statistically significant?”
- “Turn these forty pages of qualitative notes into three themes I can present to the client.”
- “Draft an executive brief from this data, focused on what it means for the roadmap.”
From scattered notes to a research report
The result is a research process that builds its own report as it goes. Themes surface automatically instead of being coded by hand at midnight before a deadline. Quotes stay attached to their speaker and timestamp instead of getting copied into a slide with no source. And because sentiment and theme frequency are tracked as structured data, dashboards you can customize and white-label show how opinion on a product, brand, or campaign moves study over study, not just what one focus group said in isolation. One global market research firm running Olson Zaltman-style metaphor elicitation studies put its interviews through this exact workflow and saved $60K and 950+ hours, without adding headcount.
And because research prompts are strongest when they can query everything at once, the same knowledge base is queryable from Claude, ChatGPT, and Cursor through the MCP server, and connects to call scoring and coaching for teams that also review sales and service calls on the same criteria.
Engineered with you, accurate from day one.
A generic AI tool starts from zero. We shape the prompts, fields, and outputs around how your team already analyzes research, then prime the application on your existing interviews, surveys, and reviews so it is useful from the first file. You get structured findings back, not just a transcript.
- We design the prompts, fields, and scoring around your research workflow, not a template.
- Your historical interviews and transcripts prime the knowledge base before go-live.
- Structured findings on every study, queryable from Claude, ChatGPT, and Cursor through the MCP server.
One system of record for everything your team says.
In-person and virtual, in one place. No stitching together a meeting tool, a voice recorder, and three other apps. Speak AI captures it all into one searchable knowledge base your applications are built on.
One platform. Not one model.
A generic AI tool locks you to one model and one engine. Speak AI picks the right model, speech engine, and language for each task, file type, and team, so your research stack is never locked to a single vendor.
Multi-model
Claude, ChatGPT, and Gemini. Your choice per task, or bring your own key.
Multi-engine
Transcription routed across multiple engines for your audio, accents, and terms.
100+ languages
Transcribe and translate in and out, for global and multilingual teams.
MCP, API & integrations
100+ MCP tools and an integrations layer that connects to hundreds of apps you already run.
Teams build on Speak AI.
Real feedback from teams using Speak AI for research, transcription, meetings, and client work.
Questions we get
Your first scorecard runs on a real recording during the consult. Team rollout takes days, not months, because we build it with you and prime it on your existing recordings.
Pooled usage, not per-seat, with no volume minimums. Pilots are credited in full. We scope pricing for your exact workflow on the call.
Speak AI handles 100+ languages, including conversations that switch language mid-sentence, and can translate in and out.
Yes. White-label deployments run on your own domain with your logo, including client platforms agencies resell, plus branded iOS and Android apps.
The prompts that hold up are specific: pull themes and standout quotes from feedback, summarize a focus group with the reasoning behind opinions, map survey results by segment, and draft an executive brief from the findings. Speak AI runs all of these natively over your transcribed interviews, surveys, and reviews.
Yes. Speak AI transcribes interviews and focus groups, analyzes tone and sentiment in the recording itself, and codes recurring themes into structured fields, with every finding traceable back to the original quote and speaker.
Enterprise builds support BAAs, custom data processing agreements, SSO, and data residency options. We share security documentation on request and scope each build to your requirements.
From scattered research to answers you can trust.
Book a free consult, bring real research, and watch it analyzed with the prompts your team actually needs before the meeting ends. Consults include early access to new features, an extended trial, and implementation credits.