Understanding Retrieval Augmented Generation for Research
Research is the systematic investigation of a topic or problem, with the goal of discovering new information and expanding our understanding of a particular subject. It is a vital aspect of academic, scientific, and business endeavors, providing valuable insights and data that can inform decision-making and drive progress.
As a researcher, marketer, or organization, the analysis of research is crucial in gaining a competitive edge, identifying trends, and making informed decisions. However, with the ever-increasing amount of data available, it can be challenging to sift through and extract meaningful information. This is where retrieval augmented generation (RAG) comes in, revolutionizing the way we approach research and analysis.
What is Retrieval Augmented Generation?
Retrieval augmented generation is a cutting-edge technique that combines the power of natural language processing (NLP) and generative artificial intelligence (AI) to generate human-like text. It is a two-step process where a retrieval model first retrieves relevant information from a large dataset, and then a generative model uses this information to generate a coherent and relevant response.
In simpler terms, RAG acts as an intelligent assistant, helping researchers and analysts extract relevant information from vast amounts of data and present it in a concise and meaningful manner.
The Benefits of Using RAG for Research Analysis
1. Improved Efficiency and Accuracy
One of the significant challenges in research analysis is the time and effort required to sift through large datasets manually. With RAG, this process is automated, significantly improving efficiency and accuracy. The retrieval model can quickly identify and extract relevant information, while the generative model can present it in a way that is easy to understand and analyze.
2. Access to a Wide Range of Data
RAG can access and analyze a wide range of data sources, including text, images, and videos, providing a more comprehensive and holistic view of a particular subject. This enables researchers to gain deeper insights and identify patterns and trends that may not have been evident before.
3. Personalized and Relevant Responses
RAG models can be trained on specific data sets, making them personalized and tailored to the needs of a particular researcher or organization. This means that the generated responses are not only relevant but also aligned with the specific research goals and objectives.
4. Improved Decision Making
With RAG, researchers and organizations can make data-driven decisions with confidence. The ability to access and analyze vast amounts of data quickly and accurately enables better decision-making, resulting in improved outcomes and increased efficiency.
Applications of RAG in Research and Marketing
1. Market Research
RAG can be used in market research to analyze consumer behavior, sentiment, and trends. By training the model on relevant data sets, researchers can get a better understanding of their target audience, identify potential gaps in the market, and make data-driven decisions when developing new products or services.
2. Competitive Analysis
RAG can also be used for competitive analysis, helping businesses gain a competitive edge by identifying industry trends, consumer preferences, and potential opportunities. By training the model on data from competitors, organizations can gain valuable insights and stay ahead of the curve.
3. Academic Research
In the academic world, RAG can be used to analyze and synthesize vast amounts of research papers, helping researchers identify common themes, patterns, and gaps in the literature. This can save valuable time and effort, allowing researchers to focus on developing new ideas and theories.
Retrieval augmented generation is a game-changing technology that is transforming the way we approach research and analysis. Its ability to quickly and accurately analyze vast amounts of data makes it an invaluable tool for researchers, marketers, and organizations. By leveraging RAG, businesses and individuals can gain a competitive edge, make informed decisions, and drive progress in their respective fields. So, if you’re looking to take your research and analysis to the next level, consider incorporating RAG into your workflow.
How To Use Speak’s Retrieval Augmented Generation For Research
Step 1: Create Your Speak Account
To start your transcription and analysis, you first need to create a Speak account. No worries, this is super easy to do!
Get a 14-day trial with 30 minutes of free audio and video transcription and analysis included when you sign up for Speak.
To sign up for Speak and start using Speak Magic Prompts with retrieval augmented generation, just visit the Speak app register page here.
Step 2: Upload Your Research
We typically recommend MP4s for video or MP3s for audio.
However, we accept a range of audio, video and text file types.
You can upload your file for transcription in several ways using Speak:
Accepted Audio File Types
Accepted Video File Types
Accepted Text File Types
- Word Doc
You can also upload CSVs of text files or audio and video files. You can learn more about CSV uploads and download Speak-compatible CSVs here.
With the CSVs, you can upload anything from dozens of YouTube videos to thousands of Research files.
Publicly Available URLs
You can also upload media to Speak through a publicly available URL.
As long as the file type extension is available at the end of the URL you will have no problem importing your recording for automatic transcription and analysis.
Speak is compatible with YouTube videos. All you have to do is copy the URL of the YouTube video (for example, https://www.youtube.com/watch?v=qKfcLcHeivc).
Speak will automatically find the file, calculate the length, and import the video.
If using YouTube videos, please make sure you use the full link and not the shortened YouTube snippet. Additionally, make sure you remove the channel name from the URL.
This library of integrations continues to grow! Have a request? Feel encouraged to send us a message.
Step 3: Calculate and Pay the Total Automatically
Once you have your file(s) ready and load it into Speak, it will automatically calculate the total cost (you get 30 minutes of audio and video free in the 14-day trial – take advantage of it!).
If you are uploading text data into Speak, you do not currently have to pay any cost. Only the Speak Magic Prompts analysis would create a fee which will be detailed below.
Once you go over your 30 minutes or need to use Speak Magic Prompts, you can pay by subscribing to a personalized plan using our real-time calculator.
Step 4: Wait for Speak to Analyze Your Research
If you are uploading audio and video, our automated transcription software will prepare your transcript quickly. Once completed, you will get an email notification that your transcript is complete.
That email will contain a link back to the file so you can access the interactive media player with the transcript, analysis, and export formats ready for you.
If you are importing CSVs or uploading text files Speak will generally analyze the information much more quickly.
Speak will automatically embed your data in a well-architected vector database which allows you to use retrieval augmented generation for Research.
Step 5: Visit Your File Or Folder
Speak is capable of analyzing both individual files and entire folders of data.
When you are viewing any individual file in Speak, all you have to do is click on the “Prompts” button.
If you want to analyze many files, all you have to do is add the files you want to analyze into a folder within Speak.
You can do that by adding new files into Speak or you can organize your current files into your desired folder with the software’s easy editing functionality.
Step 6: Select Speak Magic Prompts To Analyze Your Research
What Are Magic Prompts?
Speak Magic Prompts leverage innovation in artificial intelligence models often referred to as “generative AI”.
These models have analyzed huge amounts of data from across the internet to gain an understanding of language.
With that understanding, these “large language models” are capable of performing mind-bending tasks!
With Speak Magic Prompts, you can now perform those tasks on the audio, video and text data in your Speak account.
Retrieval augmented generation is what makes these Magic Prompts work so well.
Step 7: Select or Create Your Assistant Type
To help you get better results from Speak Magic Prompts, Speak has introduced “Assistant Type”.
These assistant types pre-set and provide context to the prompt engine for more concise, meaningful outputs based on your needs.
To begin, we have included:
Choose the most relevant assistant type from the dropdown.
You can also create your own custom Assistant Template Type.
If you visit the new page Account Preferences, you can see there is now an area where you can create your own custom Assistant.
This allows you to set the context of the engine for higher quality and more consistent outputs.
For example, you could say:
“We are [COMPANY NAME]. We are analyzing [DATA] to understand how to improve [GOAL]. We want all responses to be concise and in table format.”.
This becomes a reusable template in any of your manual or automated Magic Prompts.
You can create multiple templates for different use cases.
As an example, the analysis you run on a focus group may be different than a one-on-one interview.
Step 8: Create Or Select Your Desired Prompt
Here are some examples prompts that you can apply to any file right now:
- Create a SWOT Analysis
- Give me the top action items
- Create a bullet point list summary
- Tell me the key issues that were left unresolved
- Tell me what questions were asked
A modal will pop up so you can use the suggested prompts we shared above to instantly and magically get your answers.
If you have your own prompts you want to create, select “Custom Prompt” from the dropdown and another text box will open where you can ask anything you want of your data!
Step 9: Review & Share Responses
Speak will generate a concise response for you in a text box below the prompt selection dropdown. With Chat enabled, you can also continue to query that data to reveal more insights and reformat the information to your needs.
In this example, we ask to analyze all the Research in the folder at once for the top product dissatisfiers.
You can easily copy that response for your presentations, content, emails, team members and more!
Speak Magic Prompts Pricing
Our team at Speak Ai continues to optimize the pricing for Magic Prompts and Speak as a whole.
Right now, anyone in the 14-day trial of Speak gets 100,000 characters included in their account.
If you need more characters, you can easily include Speak Magic Prompts in your plan when you create a subscription.
You can also upgrade the number of characters in your account if you already have a subscription.
Both options are available on the subscription page.
Alternatively, you can use Speak Magic Prompts by adding a balance to your account. The balance will be used as you analyze characters.
Completely Personalize Your Plan 📝
Here at Speak, we’ve made it incredibly easy to personalize your subscription.
Once you sign up, just visit our custom plan builder and select the media volume, team size, and features you want to get a plan that fits your needs.
No more rigid plans. Upgrade, downgrade or cancel at any time.
Claim Your Special Offer 🎁
When you subscribe, you will also get a free premium add-on for three months!
That means you save up to $50 USD per month and $150 USD in total.
Once you subscribe to a plan, all you have to do is send us a live chat with your selected premium add-on from the list below:
- Premium Export Options (Word, CSV & More)
- Custom Categories & Insights
- Recorder Customization (Branding, Input & More)
- Media Player Customization
- Shareable Media Libraries
We will put the add-on live in your account free of charge!
What are you waiting for?
Refer Others & Earn Real Money 💸
If you have friends, peers and followers interested in using our platform, you can earn real monthly money.
You will get paid a percentage of all sales whether the customers you refer to pay for a plan, automatically transcribe media or leverage professional transcription services.
Use this link to become an official Speak affiliate.
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Book A Free Implementation Session 🤝
It would be an honour to personally jump on an introductory call with you to make sure you are set up for success.
Just use our Calendly link to find a time that works well for you. We look forward to meeting you!